SELENA CRUZ FIT

If you landed on this page it's probably because you heard me say something bold & different about weight loss and getting sculpted. And something about my no-BS approach resonated with you more than the other crap you hear parroted online. Because the way I teach fat loss goes against the norms of what we've all been told about how to lose weight and build a *toned* physique.

The Fat Loss Lab is your BEST place to be if you have already gone down all the peri-menopause rabbit holes, done personal training sessions, all the Pilates, endless bootcamp workouts,  and eaten nothing but turkey burgers on a lettuce wrap only to find yourself looking at the same number on the scale for months on end. 

This is not a membership for beginners who have never been consistent with a diet or exercise regime for long enough to see a difference. This is for the woman who is actively trying - even imperfectly - to lose weight but their body isn't responding to the same diet and exercise routine that worked only a few years ago. 

This isn't an AGE problem. This is an approach problem.

The Fat Loss Lab is for you if: 

- You've already lost some weight but the last 15-20 lbs aren't coming off like they used to
- You KNOW there's gotta be some missing pieces to having a body you feel confident in
-You know you are meant to maximize how you look and feel and refuse to resign to "this is just how it is now"

"Eat less, move more" is the worst advice for women who are dealing with plateau issues, stubborn weight loss, and changing hormones.

I will teach you EXACTLY how to eat, workout, and recover so that you fit into those "maybe someday" jeans that are collecting dust in the back of your closet.

The Fat Loss Lab is a membership + community for the detail-loving woman who wants the entire method and no-nonsense mindset behind my fat loss results that took me from stuck while constantly sweating and barely eating to losing EVERY pound (and keeping it off ) while eating 2000+ calories a day and working out 3x a week.

You're probably here bc I say things about fat loss that are totally different than everyone else on social media does and there's a reason for that.T he results I've helped countless women get using my method, coaching, and workouts are unlike anything you'll see online and it's because I teach this stuff like nobody else does.

It's time to finally look like the effort you're putting in.
• You see fit women on IG and would love results like that, but Pilates has never gotten you even close to it.

• You wake up for the 6am Orange Theory class… but your belly still refuses to flatten.

• You’ve been using the dumbbells for months, but you're still not as sculpted as you want to be.

• You hit every heart-rate zone, sweat like crazy… and your love handles just mock you.

• You eat so clean. Chicken, broccoli, repeat. But the scale won’t drop more than 5 lbs., and the other 15–20 taunt you daily.
When diet & exercise isn’t working like it used to, it’s time you reprogram the way your body loses fat by leveraging your metabolism.

Break your weight loss plateau with the Metabolic Phasing Method.

Phase 1: Fix Your Metabolism.
You will learn how to use this phase as a "pre-diet" which helps your body burn fat more passively so that you naturally let go of weight instead of burning calories manually.

Phase 2: Targeted Fat Loss.
Phase 2 is the part you've been waiting for: losing weight + getting lean at the same time. We don't do "skinny fat" here. Targeted fat loss gives you the *toned* look, and dramatically improves your ability to maintain what you lose. 


Phase 3: Maintenance.

This is the part that nobody talks about. This is where you make your new body a lifestyle, not a diet regimen for the rest of your life.


And this is exactly why I'm able to eat tons of food (high carb over here) while maintaining my physique doing the bare minimum in the gym.


The method & resources inside the Fat Loss Lab are the the ultimate plateau busters for you to get out of the cycle and actually live free and look incredible.

If you're done feeling like:

  • You're comparing yourself to others on social media, but taking a drug doesn't feel right for you.

  • Maybe you don't even have *that much* weight to lose, which just makes it that much more confusing why you can't seem to do it.

  • You don't enjoy date night because you're quietly worried about having too many calories.

  • You're chained to workouts - but the minute you skip one you instantly feel panicked.

  • If you resent how much better you used to look with less effort in your 20s & 30s....

The Fat Loss Lab is your ticket out.

You don't have to cut out wine and pasta in to feel confident in your own skin again.
Inside The Fat Loss Lab, you're going to:
Gain ultimate control over exactly how you want your body to look and feel.

Give your body a reason to eat more carbs, while getting leaner.

Spend less days in the gym, but make those days have a bigger impact on weight loss.

Gain food freedom and still look better than you have in years.

Your Questions, Answered:

  • What is the commitment?
    There is no minimum commitment required. You can cancel anytime with a 30 day cancellation.
  • What kind of results can I expect?
    Your results 100% depend on how committed you are to showing up to do the work.

    My clients have lost and maintained between 15-60 lbs. while working out 2-4 days per week and incorporating all their favorite foods in their everyday diet.

    They aren't special whatsoever - they followed the method and it delivered.
  • I've dieted & used weights before. Will this be any different?
    Very. I have received feedback time and time and time again that my method, process, and coaching is entirely different than past personal trainers or nutritionists that clients have worked with in the past.
  • I don't have a lot of time to workout
    Most of my clients workout 3 days a week, some even 2 and on occasion 4. These are entrepreneurs, CEOs, mothers of four, and otherwise high acheivers.

    If you don't have time to workout or focus on your health, you probably need to get your priorities straight.

    The effects that a relatively small dose of exercise and nutrition awareness has cannot be understated. It's a requirement for success.
  • Will I receive 1:1 coaching?
    No. I will be extremely active in the FLL group chat with weekly coaching audios, providing guidance and answering questions, but this is not a 1:1 coaching space.
  • Will I need to track my food?
    Do you need to? No. Should you, in order to be successful in this program? Yup. I always recommend tracking your food for a relatively short period of time in the grand scheme of things.

    It is not needed in the long term, but it's one of the best tools we have to make sure we're doing things scientifically.

    I will have you incorporate days off, meals off, and methods for non-tracking to help you succeed.

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